There are 2 types of matrix questions, a star matrix (think 1-5 star ratings,) and a likert scale.

This article will show you how to create a likert scale question (or series of questions) with answer options such as:

Strongly Agree




Strongly Disagree

Matrix questions can have 2 or more response options.

Here's another example of this question type:

To set up your matrix question, head to the Page & Survey tab of your project, and scroll down to the Project Questions and Dynamic Content section:

Click the green Add Question button and then select Matrix (likert scale):

This will open the Create a new question window. This initial question will be the prompt you give your participants. Click Continue.

Next you will see the question editing window. You can update this question prompt here if you change your mind about wording.

Scroll down to the Matrix Questions. These are the questions that will be in a row to the left of the matrix answer choices.

Type in your matrix questions, clicking the + New Question button to add additional questions. Be sure to click the blue Save New Questions button before moving to the next step.

You'll add the Matrix Responses (columns) in the same way:

Again, be sure to click the Save New Options button once you've added your matrix options.

Optionally, you can toggle on the "Allow multiple responses per row" option if you want participants to be able to select more than one response option. This is off by default. (On will be indicated in green.)

How to edit response options:

You can edit a question or matrix response by hovering over it and clicking the Edit (pencil) icon:

You can also delete a question or response option by clicking the gear to the right of the question and choosing delete:

You can also reorder the questions or responses by grabbing the 3 lines and dragging them up or down the list:

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